Motion Served Creates Promotional Identity Animation

Here is a little change from my norm. I found this promotional identity piece that I thought was intriguing. I like the simplicity of the lines used to depict the animation. It moves in 3D space in one particular part and it's nicely done. Probably a little too simple for my taste. It's very lightly colored in many areas and kind of difficult to see. Just looking at the screenshot below, you can see what I mean. What I did really like though is the use of the white background that seamlessly transitions into the background of the page where above the animation sits a jet airliner that appears to continue to fly "or hover" over the continuing animation. Check it out.