Branding and Identity is a huge market and very important for a designer to master if only to develop his / her own identity. The November 2011 issue of HOW magazine offered a selection of impressive branding solutions that various design groups have come up with. I really like the vibrant feel and color of this design. I love how the use of Letterpress creates a blend of overlapping color. The designer, Kerr Vernon Graphic Design, characterizes this as "Timeless" by using a modern sans-serif font and the retro-style of Letterpress.

Nice typographical branding solution. Theres a nice amount of white space balanced with the lettering.
ReplyDeleteThis fits in well with our text and the idea of finding simple and creative ways to present ideas. The letter forms are large enough that the shapes are independent and the overlapping of creates new shapes and colors. Really interesting with the white space.
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