CMYK magazine, Issue #53, highlighted the "Toyota Find Your Match" website, designed by Florence NG, Art Director, and Nick Platt, Executive Creative Director. The magazine included several screen shots showing the color scheme and continuity throughout the site. When you first access the site, there is a spinning globe that asks you, "What Drives You?" The globe spins while the site loads and then shows you options for your driving needs (see below). Hovering over each button lights up the platform beneath it. When you click on a button, the screen shifts over, following a road drawn through a city as the screen moves. The road ends at new buttons with new choices and so on and so on. Essentially, this site is an interactive form. Instead of checking boxes that bring up new options with each selection, the page is programmed to draw roads taking you where you should be - finally, ending up with the car that will get you there. It's visually appealing and loaded quickly and without glitchiness. I've included some other screen shots below. I tried to take shots while the screen was moving to show some of the graphics. Check it out!
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